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Sales breakdown by Nicotine Strength and Age
October 5th 2019 | Revised October 5th 2019
Sales breakdown by Nicotine Strength and Age

We've broken down our sales to determine how important high-nicotine products are for smokers.


Below is the extrapolated data, broken down by age group and nicotine strength range.


Breakdown by Nicotine Type





Freebase Nicotine67.88%
Salt Nicotine32.12%



Most Popular Nicotine Strength (Freebase)


19 - 240.01 - 6mg/mL
25 - 290.01 - 6mg/mL
30 - 390.01 - 6mg/mL
40 - 490.01 - 6mg/mL
50+0.01 - 6mg/mL


Most Popular Nicotine Strength (Salt)


19 - 2445.01 - 50mg/mL
25 - 290.01 - 6mg/mL
30 - 390.01 - 6mg/mL
40 - 496.01 - 12mg/mL
50+0.01 - 6mg/mL





No Nicotine (5.53%)


19 - 241.21%
25 - 290.65%
30 - 391.97%
40 - 490.42%
50+1.28%


0.01 - 6mg/mL (Freebase) (38.84%)


19 - 244.79%
25 - 295.46%
30 - 3913.55%
40 - 495.55%
50+9.49%


6.01 - 12mg/mL (Freebase) (15.45%)


19 - 242.24%
25 - 292.60%
30 - 395.59%
40 - 492.68%
50+2.34%


12.01 - 18mg/mL (Freebase) (6.17%)


19 - 240.42%
25 - 290.50%
30 - 391.37%
40 - 490.81%
50+0.78%


18.01 - 20mg/mL (Freebase) (1.89%)


19 - 240.33%
25 - 290.28%
30 - 390.45%
40 - 490.51%
50+0.32%





0.01 - 6mg/mL (Salt) (5.61%)


19 - 240.93%
25 - 291.26%
30 - 391.89%
40 - 490.93%
50+0.60%


6.01 - 12mg/mL (Salt) (4.60%)


19 - 240.78%
25 - 290.97%
30 - 391.58%
40 - 490.94%
50+0.33%



12.01 - 18mg/mL (Salt) (3.76%)


19 - 240.65%
25 - 290.71%
30 - 391.38%
40 - 490.67%
50+0.35%


18.01 - 25mg/mL (Salt) (4.53%)


19 - 240.96%
25 - 290.74%
30 - 391.63%
40 - 490.74%
50+0.46%


25.01 - 35mg/mL (Salt) (4.68%)


19 - 241.16%
25 - 290.80%
30 - 391.39%
40 - 490.81%
50+0.52%



35.01 - 45mg/mL (Salt) (4.21%)


19 - 241.06%
25 - 290.65%
30 - 391.08%
40 - 490.67%
50+0.73%


45.01 - 50mg/mL (Salt) (4.73%)


19 - 241.55%
25 - 290.64%
30 - 390.89%
40 - 490.90%
50+0.75%


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